Louisiana executive Kirk Fisher is the chief operating officer and vice president of Plexos Group, a business consulting firm working with clients throughout the public and private sectors. In his leadership role with the Louisiana-based firm, Kirk Fisher advises clients on key change management issues. 

Change management refers to the preparation and support of team members as the business organization undergoes change. Humans are psychologically primed to resist change, which often represents a risky foray into the unknown. Because of this, effective change management must provide psychological support for team members throughout the transition period. By listening to team members and coaching them in new behaviors, leaders can ensure a smooth change with high levels of employee satisfaction.

Change management also focuses on broader organizational issues, primarily by identifying the groups most effected by new policies or structures. A solid change management strategy clearly outlines the support structures provided to these impacted groups. For businesses involved in rapidly shifting markets, codifying change management into organizational strategy can prepare team members to adapt efficiently and succeed in new endeavors.